Reputation Management helps cut through the clutter associated with managing online reputations. Take control over the most important aspects of your online reputation, including reviews, listings, and social media.
Monitor keywords found in online reviews and mentions. See how customers describe your products and services over time, and get a overall sentiment of your brand online. Insights like these give help provide better services to customers and improve their lifetime value.
Connecting with customers is easy with built-in smart review responses and powerful review insights backed by artificial intelligence! And with reporting built right in, you can monitor how your responses have helped improve your business' reputation over time.
See a summary of your online reputation from a single dashboard. Know your top review sites, get insights about what customers are saying about your business, and know your local search presence versus your competition in just seconds.
Compile reviews from dozens of sites so you can easily see what’s being said about a business online.
Use competitive benchmarking to see how a business stacks up to the competition on social media outlets and local search.
Monitor where your business is mentioned in a variety of sources, including news sites, blogs and social networks.
Respond to Google and Facebook reviews in just two clicks using pre-loaded default templates.
According to Google, local search results are based primarily on three factors: Relevance, Distance, and Prominence. Managing your online reputation will directly affect your business' Prominence online.
Relevance is how well a business' products and services matches what someone is searching for.
Distance is how far each potential search result is from the location or location term used in a search.
More reviews and positive ratings can improve your business' local ranking.
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The reputation of a business is both what they say about themselves and what others say about them. Managing reputation is nothing new; what’s new is how the internet and social media have changed the way businesses are being defined and how fast their reputations spread.
Presence management is making sure that customers can find the right information about a business online. Correct and consistent listings across directories, review sites and social networks is crucial.
With over 33 million local reviews on Yelp alone, it’s clear that customers are sharing their opinions online. Seventy-two percent of consumers say they trust online reviews as much as personal referrals (BrightLocal), so whether it’s a testimonial, a detailed article on someone’s blog, or an offhand comment on Twitter, people are now chatting 24/7—and local business owners need to be paying attention.
Sign up for free access to a 30-day demo of the marketing toolkit. With it you’ll receive a 4-week email mini-course to get quick, bite-size lessons on how to improve your visibility and ranking in Google maps and local search.
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