Local Marketing Resources, Tools, and Services

People ask what tools, services, or professionals do I use or would recommend. Here are several that I can vouch for and trust, and hopefully will serve you well, too.

Resources

Each of these resources help me to understand trends, changes, and what others are finding effective in local marketing. 

BrightLocal Academy - Learn local SEO for free! These courses are the real deal no matter your experience, you'll learn how to boost rankings, get more search traffic, improve visibility, and more.

LocaliQ Marketing Lab - This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how local marketing works.

Local SEO Checklist - This resource contains 20 high-level tasks across 4 categories designed to help your business rank in local searches, attract local visitors, and build authority online. 

 

Tools

Ahrefs Free SEO Tools - I mean there's enough free search engine optimization utilities here to keep most website owners busy for a while.

Sitebulb - Sitebulb is an advanced website crawler that analyses data from an SEO perspective, then presents that information in a way that provide actionable steps to improve the quality of a website.

Local Listings Health Scanner - This tool from BrightLocal checks for missing and incorrect business listings and provides a way to correct each individual listing.

Local & International Google SERP Checker - The valentin.app website, developed by Valentin Pletzer, is an easy way to get localized SERPs at an exact location without any additional tools.

Mangools - Described as "Juicy SEO tools you will love", Mangools includes KWFinder, SERPChecker, SERPWatcher, LinkMiner, and SiteProfiler at a low price point.

Duda - This is my web builder of choice for 99.9% of local business websites. There are special occasions where a specialty web solution is needed. And the next tool is a great example.

Kajabi - Host of my website, courses, and webinars, this tool is great for business owners who want to add memberships, and educational videos to their offerings.

 

Services

Sterling Sky - Joy Hawkins and the team at Sterling Sky are local online marketing experts that provide an incredible amount of resources for businesses, agencies, and consultants across the globe.

dbaPlatform - Managing local presence on Google, Bing, Apple, and other popular consumer platforms is an ongoing process. dbaPlatform has all of the tools required to complete these tasks correctly and efficiently.